Google Ads Scripts
Ever wondered if there was a way you could just tell Google Ads to automatically pause keywords or ads to […]
News Latest News
Stay up to date with the latest news, tips, insights and more – from the experts at IMS
How to Connect Google Search Console to Google Analytics 4 (GA4)
Google Analytics 4 now houses the ability to link Google Search Console directly into GA4, paving the way for additional […]
What Is Anomaly Detection in Google Analytics 4 (GA4)?
Anomaly detection in Google Analytics 4 is a statistical technique that Analytics Intelligence uses to identify anomalies in time-series data […]
Granularly Control Data with GA4
As industries embrace digital transformation, it has become more important than ever to have access to insights that provide accurate […]
How To Track Custom Events in GA4 with GTM
Naturally, there are a few different ways to track events on your site. However, when it comes to custom event […]
What You Need to Know To Build a Successful Digital Marketing Agency
Businesses that are trying to survive today’s crowded market can no longer afford to ignore the need for digital marketing […]
7 Key Benefits of Google Analytics 4
How to Upgrade Your B2B Marketing Strategy
How to Optmise Content in 2022 [Infographic]
Branding Versus Marketing: The Key Differences
Tips to Increase Instagram Engagement
