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The Difference Between a Website Builder vs a Custom-Built Website.

A custom-built website may appear more expensive than a DIY website builder such as Wix or Shopify, but many advantages could make it worthwhile in the long run.

Take a look at the differences here:

Feature
Website Builder
Custom-Built Website
Cost
Lower monthly cost.
Slightly higher upfront cost.
Planning
None, you have to do it yourself.
Fully planned, take advantage of your web designer's knowledge and experience.
Design
Template, easy to use and tested, but not unique.
Unique for your business and requirements.
Support
Minimal support, and you will need to research quite a bit to be able to do it yourself.
Total support from your web designer.
Hosting
This is included, it will be cheap but kept within the web builder platform.
Choice of nearly any host you’d prefer.
Extending the site
Limited pages and functionality.
Unlimited pages and the functionality is virtually unlimited.
Turnaround time
Really quick if you have the capacity finalise the site.
It takes longer because it is a more labour-intensive process (consider the back and forth for approval as well).
Marketing & SEO
Limited to the basic requirements.
Unlimited potential to tweak the code, SEO will be great as it will be optimised for your business.