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Analytics & Reporting

In today's digital-centric world, the ability to make data-driven decisions has become an essential cornerstone for businesses aiming to gain a competitive edge. IMS offer a comprehensive Analytics and Reporting service tailored to empower businesses with actionable insights derived from their data. Our team of data analysts and specialists utilize tools and techniques to sift through vast amounts of data, identifying patterns, trends, and anomalies. Whether it's website traffic, user behaviour, sales conversion rates, or any other metric, our analytics services are designed to provide a clear understanding of where your business stands and where potential opportunities lie.

Help You We Can Help You With:

  • Google Analytics 4 creation, setup, event configuration and integration into Looker Studio and your Google Big Query account.
  • Google Looker Studio Report setup and data source linking from GA4 , DV360, Search Ads 360 and external (non-Google) sources like Facebook Ads Manager
  • Google Big Query report creation (from you Google Cloud Data) using Google Looker Studio or Power BI
  • SQL query creation using Google Big Query
  • Generating insights from your data sets and coding qualitative data 

Our reporting is not just about numbers and graphs; it’s about telling a story that makes sense for your brand and business.

We generate reports that are presented in an easily digestible format, ensuring that even without a deep technical background you can comprehend the findings and make informed decisions.

At IMS we believe in the power of transparency and collaboration, so our custom-tailored dashboards (Using Google Looker Studio, Power BI or you choice of reporting tool) provide real-time insights, allowing you to monitor your performance metrics. Partner with IMS, and let’s harness the power of data to grow your business. 

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