According to Hubspot, LinkedIn is 227% more effective for lead generation than Facebook and Twitter.
We have been asked a number of times this month if it’s worth inversing money in LinkedIn lead generation campaigns. If I’m told I cannot say it depends (because it depends on what you’re selling or generating leads for and who your target market is), I’d simply say yes. A few thousand Rand in a correctly targeted campaign with a simple and effective message should deliver results. What the results are is dependent on many factors, however, it’s worth testing LinkedIn as a channel.
If you want some advice or help with the campaign reach out to us all it will cost is a phone call or email.