The Google Effect
What is the “Google Effect”?Also known as digital amnesia, the Google effect has influenced the way we choose to store
Keep Reading
News Latest News
Stay up to date with the latest news, tips, insights and more – from the experts at IMS
5 Aspirational Brands South African Millennials Are Obsessed With
There is an estimated 75.4 million people between the ages of 18 and 34, who make up the millennial demographic.
Keep Reading
The Rise of Black Friday in South Africa
Over the past few years South Africa has adopted many trends and stores from the USA, from fashion to Burger
Keep Reading
5 Things that you need to be successful on Instagram
Instagram continues to be one of the largest and fastest-growing social media platforms, with boundless opportunity to build a brand,
Keep Reading
User-generated content for the win!
What is user-generated content? User-generated content is any form of content such as images, text, video, testimonials, tweets, blog posts,
Keep Reading
WHY so many companies are getting it wrong!
Many companies are run by men, who don’t have a thorough understanding of the ins and outs of the modern
Keep Reading
Google’s – All about ME
Since Google’s inception 20 years ago, the search engine has evolved from being just a normal search engine into more
Keep Reading
Learn how to speak to the Millennial woman
‘Who runs the world? Girls! ‘Beyoncé Knowles. Let’s elaborate on that statement… Millennial women are taking over the world… we
Keep Reading
5 ways to increase your business’s visibility on the digital space
The challenge for many new businesses is to stay top of mind or at least be considered in the decision
Keep Reading
How to lower your cost-per-engagement on Facebook and Instagram
Running Facebook / Instagram ads and struggling to lower your CPC? We all know it can be challenging, and when
Keep Reading